Deena Rae eBook Builders #interview

Please give a warm welcome to Deena Rae Schoenfeldt from Ebook Builders

Tell us a bit about yourself…

I’m a stage 3 cancer survivor, mother of 3. I have started doing ebook adaptation for my Mom’s publishing business in 2009 then opened up to independent authors and publishing houses. I have taken over all of the book – print and ebook – design of my mother’s business.

How long have you been a book designer?

I have been doing ebook adaptation – aka ebook building – for almost 12 years and have book doing the complete book design – paperback/hardback typography/layout and ebook adaptation for 7 years with a 2 year break while I underwent cancer treatment.

Have you always wanted to be a book designer?

Heavens, no. I wanted to be a lawyer, a dictator, a serial killer….anything at all to be different than my mom. But I am good at making a book fit with the author’s vision. Plus, I have a really bad temper and if I was a lawyer I would end up punching the opposing side.

What do you do as a book designer?

I take the author’s manuscript and flow it into InDesign. If the author wants the book to be branded to the storyline, I add page graphic backgrounds, images, etc to make it stand out from the majority of other books being sold. I then export it to epub (ebook) and tweak it so that the ebook and print editions are as similar as possible.

Do you have any quirks while working?

I cannot work in silence. Usually I have Fox Business on (during stock market hours since I also swing trade the market). But I have been know to work while I stream Law & Order. I also do not read the manuscript as I am doing the design. If I did it would add hours to the time it takes me to do the layout.

What are your hopes for the future?

World domination, always. I will settle for staying busy.

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Do you have any advice for new book designers?

For people wanting to do what most people call ‘formatting’ learn the industry specifics. Know about rules to paragraphs and headings.  Nothing irritates me quite as much as seeing a book that has been ‘formatted’ by someone who is just out to make a buck. Chicago Manual of Style is your friend. Always be learning more and improving your skills so your clients are thrilled and don’t get ‘dinged’ in reviews on the finished product. My advice for authors and really everyone is to have a tribe of professionals you can go to for advice or help. I have a group of people involved in publishing – authors, cover designers, book designers, editors – that I go to when I need help, advice or to bounce ideas off of.

Are you available for new work or booked solid.

My schedule is flexible. I can usually have 10-15 book projects in the various stages of completion during a week. I can do up a draft for an author then send it to them for approval then immediately start on another while I am waiting to hear from the previous author. I usually have no problem working in a rush job.

Deena and Tiffany M. Fox created these awesome notebooks for authors.

Now Pantsers Can Benefit From Simplified Plotting

Whether you are a bestseller or an aspiring author, this planning workbook will help you keep your characters, plot, and timeline straight.

With pages to detail your locations, characters, scenes, plot points, etc., this workbook organizes all the prewriting, writing, and post-production aspects of getting a book into print.

110 pages of plotting worksheets to help flesh out your characters, keep your timeline straight and keeps your book consistent and flowing

Each workbook contains:

  • 4 2-page spreads Main Character worksheets;
  • 6 2-page spreads Secondary Character worksheets;
  • 10 2-page spreads Location worksheets/visual ticklers;
  • Space for up to 84 scene breakdowns;
  • Book budget to track payments to each of your publishing team members and miscellaneous expenses;
  • Project production / publishing schedule;
  • 2 2-page spreads to list beta readers and reviewers for feedback tracking;
  • Lined pages for notes and ideas.

Contact E-BookBuilders if you have suggestions to make this better for your specific genre.

Book Promotion Directory: Bloggers & Promoters by @eBookBuilders

Book Promotion Directory: Bloggers & Promoters

The Book Promotion Directory lists blogs and book promotion providers to help Indie Authors promote and market their books. Listing blog addresses, contact information, what types of posts they allow authors to share on their sites, if they review and if so where reviews are posted, standard turnaround time, and book formats accepted. Indexes list bloggers by accepted genre so you can easily find sites amenable to your subject matter.

Book Promotion companies show contact information, what genres they are equipped to promote, services offered and pricing range.

With more than 180 blogs and almost 40 book promotion companies, complete with live links to facilitate easy contact, this is a must-have for authors looking for help promoting their new releases and backlist titles.

Bonus material of almost 200 other book promotion avenues as a starting point to help authors start building their own promotion blueprint.

Book Blogger Directory by @eBookBilders

Book Blogger Directory by Deena Rae Schoenfeldt

This Book Blogger Directory lists blog addresses, contact information, where reviews are posted, as well as standard turnaround time and book formats accepted. Indexes list bloggers by accepted genre so you can easily find bloggers amenable to your subject matter.

More than 200 blogs are included, all current as of June 2020. The index lists each genre linked to each blog that accepts books in that category.

For Fox Sake: Get Organized (Time Chaos Tamer) by Deena Rae Schoenfeldt @eBookBuilders

For Fox Sake: Get Organized (Time Chaos Tamer) by Deena Rae Schoenfeldt

Tame your time chaos!

Get organized with this comprehensive monthly planner

Pages included:

Month overview

5 Week at a glance 2-page spreads

30 Daily 2-page spreads

5 Menu Planners

5 Shopping Lists (Menu & Shopping list can be removed to take to the store)

Monthly Budget Sheet to track bills and finances

Pages are undated so use this planner when it is convenient for you.

Navigating the World of E-Book Publishing by Deena Rae Schoenfeldt #EBBB

Thanks to Helle for letting me hijack the site for a very special announcement.

Every year, thousands of people participate in NaNoWriMo, So You Think You Can Write, and other writing competitions. Why is there such an interest in these contests? Because deep down, everyone has a story to tell —a memoir, romance, science fiction tale of other worlds or alternate civilizations, or even a how-to manual—everyone has a story. I am no different except for the fact that I don’t have the time to do NaNo or SYTYCW.

What I do have time for is researching different trends and changes that affect my clients. Lots of research, lots of reading and lots of time assimilating that information into bite-size morsels for my clients and followers. Some of this information I have included in a book that I have coming out January 13, 2014.

You are probably thinking “Why would I care that you are publishing a book?” The answer is simple, maybe you won’t care, but if you are considering jumping into the indie world of publishing you should care. Now you probably are thinking “Who are you?” Me, I am just someone who grew up surrounded by those in the publishing industry, I have done work for authors and publishers directly —everything from just transcribing manuscripts to promotion to the formatting of digital e-books. I read voraciously, I review sporadically and I host two podcasts about authors, reading, writing and publishing.

Yeah, I know a little something about e-publishing in today’s world but I don’t pretend to have all the answers and I won’t try to come off as a know it all like some of those people that state their opinion as fact. In short, I am not a stuffed-shirt, puffed up with my own self-importance. BUT, chances are if you are or have ever thought about publishing something independently and read something about it, or are on Twitter you have seen some of my handy-work.

So, if you are serious about publishing your own work, or just kicking the idea around, be on the look out for my book, Navigating The World Of E-Book Publishing, available January 13, exclusively on Amazon. My contact methods are below, feel free to stalk me that way or even join my mailing list for a special announcement and sale opportunities.

Who I Am

E-BookBuilders is the online alias of Deena Rae. I was born and raised in Texas — home of bluebonnets, boots, beef and big hair — into a family that was in the printing and publishing industries. My father was a computer programmer for major newspapers when the equipment took up whole rooms and my mother has been a publisher for almost 30 years — trying, unsuccessfully, to bring me into the family business. I have been told I am a second-generation genetically perfected super-nerd.

I was happily living my life, having three third-generation genetically perfected super-nerds myself, but then through a series of events (unfortunate and fortunate), I officially joined The Book Connection — my mother’s publishing and packaging company — as the Digital Director, to create the e-publishing division in 2011. My computer skills, willingness to help authors, love of literature, no-nonsense attitude and quick wit has helped shepherd many authors through the maze of digital publishing.

Through my work with E-BookBuilders, I have been able to meet authors and writers from all over the world and in every genre imaginable. My wit, obscure sense of humor, awareness of the absurd, and a love of literature all which led to the creation of Bluebonnets, Bagpipes and Books, the NSFW publishing discussion podcast I produce and host with Janet Wrenn and Peter Burnett. My no-nonsense attitude makes for some hilarious discussions and plenty of “Oh my God, did she really just say that?” moments. Sometimes it is as if there is no filter between my brain and mouth. But if I like you I try to be nice — sometimes. I also have a safe-for-everyone author interview show, B3‘s Bookworm. You can find me most hours of everyday attached to my computer either researching, tweeting on the 6 accounts I maintain, posting on my different Facebook timelines and pages, coding e-books for my fabulous friends/clients or with my nose buried in my Kindle reading.

So, if you are serious about publishing your own work, or just kicking the idea around, be on the look out for my book, Navigating the World of E-Book Publishing, available January 13, exclusively on Amazon. My contact methods are below, feel free to stalk me that way or even join my mailing list for a special announcement and sale opportunites.

If you would like to add the book to your Goodread’s shelf – just click the button!